ABOUT US

Hello!

I'm Annie, and we are Joykids, a family-owned small business located in Melbourne, Australia.

Inspired by My Son (Henry), Designed for the Future

My son Henry inspired me to design the front-facing bookshelf. When he was 2.5 years old, I saw him pulling out books from the cube shelf until he finally found the one he liked. This made me realize the need for a bookshelf designed for young children who can't yet read but can recognize book covers. After extensive research, the idea for a front-facing bookshelf started to take shape.

In alignment with our family-owned brand’s ethos, we are deeply committed to environmental responsibility. We merge eco-friendly materials with sustainable practices to ensure that each product not only delights but also contributes to a healthier planet for future generations.

Our adventure started in 2020. While our design magic happens right here in Melbourne, we bring these designs to life through our carefully selected manufacturing partners in China, chosen for their expertise in various aspects of furniture making.

 

In closing

Your feedback is crucial to our growth. We value our customers deeply and understand that your insights are key to our success. We invite you to share your thoughts with us through social media or email. Your input is eagerly awaited, and we are committed to providing top-notch service to our beloved community.